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Bestarion helped realize the vision of a new kind of social network, where useful wisdom and knowledge are shared and collected.<\/p>\n
Customer S owns a new kind of social network, where users can actually share and find useful solutions to problems they are facing in real life. In contrast to other popular social networks, this one focuses on valuable wisdom and knowledge instead of just trivial user-to-user interactions. However, realizing this visionary idea was a rough and time-consuming journey until Bestarion took charge of the development effort and successfully created a unique platform that is completely different from other social networks and able to bring unprecedented experience and benefits to users.<\/p>\n
The founder has a vision of using collective wisdom and experience of those who have already solved their real-life problems to help others who have not known those solutions. It\u2019s a new kind of social networks, called social utility, where you can find the best solutions to life\u2019s challenges, big and small, from the people you trust.<\/p>\n
This completely new platform must be able to address these drawbacks of existing social networks:<\/p>\n
As a start-up, Customer S must take on some serious challenges. First, it needs to attract investors by showing true potential as a game-changing solution, which is capable of competing with existing social networks.<\/p>\n
More importantly, in order to stay viable, Customer S must be able to attract a lot of users through features and benefits that cannot be found anywhere else. Customer S aimed to differentiate itself as a social utility, a platform that stands out from other social networks by providing its users with real-life practical values.<\/p>\n
As a new entrant into the social network industry, Customer S must compete with the dominant giant Facebook and other existing big players. How to stand out to compete successfully with them? How to make a difference? What is hot about Customer S\u2019s platform? Customer S needs to answer these questions convincingly.<\/p>\n
Bestarion developed a unique social community platform for Customer S. An information-centric social network, or social utility, is what defines Customer S. Its main focus is how users can share, find, and manage information. Basically, this social utility can be described as a combination of Pinterest and Wikipedia.<\/p>\n
On one side of a card is its information, and on the other side would be comments from users abut that card. To avoid unnecessary and distracting comments, when users add a particular card into their collections, they can only leave their comment as answers for the following questions:<\/p>\n
As a result, other users when looking at the back side of any card can have a clear understanding of the value and usefulness of that card.<\/p>\n
Being an information-centric social network does not mean this platform is inferior to other competitors in terms of user-to-user interaction. On the contrary, it has powerful features like Tack Wall, where users can stick others\u2019 cards, and My Sphere, where users can manage their Friends with functions like searching, grouping, and sending invitations. Tack Wall is comparable with Facebook users\u2019 Timeline but more organized. And My Sphere is similar to Facebook\u2019s Friends.<\/p>\n
Bestarion also developed a complex card-based Search function, which will show results in the form of cards kept by Friends, Friend-of-Friend, and Others. It also lets users know how many of their Friends, Friend-of-Friend, and Others are keeping a particular card in their Collections. The more people are keeping the same card, the more useful and valuable that card is.<\/p>\n
However, users are able to set their privacy policy so that some or all of the cards in their collections cannot be shown in the search results.<\/p>\n